What is Offset Printing / Lithography?
Known throughout as Offset printing this process is considered the most cost-effective that is why many in the industry prefer this process. This also allows publishers to print high quantity of prints in faster time because the printing machine is very quick and easy top set up as long as plates are already available. Basically in offset printing, the roller plates are run through water and then ink. Ink adheres to areas with images (including texts and designs) while water on the white spaces of the layout. It is then pressed to a rubber plate before pressing on a paper. One of the major drawbacks of this printing process is the plate. Once a layout is already made into a plate, omissions cannot be easily changed.